Bend the Trend is partnering with Emma Sloane Hat Co. (@emmasloanehatco) to host Bend the Brim, an exclusive custom cowboy hat pop-up event.

Guests will have the opportunity to design a one-of-a-kind hat, customized for football Saturdays, concert nights, fall festivals, and every adventure in between. Each handcrafted piece is designed with timeless style and personalized details to be worn season after season.

As an added bonus, 10% of all purchases will benefit the Lake Oconee Academy Foundation (@lakeoconeeacademy), helping support local education with every hat purchased.

Leading up to the event, Bend the Trend will be sharing inspiration, customization ideas, and everything guests need to know. This is one event they won't want to miss.