Keep the Independence Day spirit going at Second Saturday: Red, White & Brew on Saturday, July 11, 2026, in beautiful Madison.

Dress in your favorite red, white, and blue attire and spend the day exploring historic downtown Madison while enjoying local beverages, shopping, art, and outdoor fun. Whether you prefer coffee, tea, craft beer, or wine, downtown businesses offer plenty of options to sip and enjoy throughout the day.

During this special event, visitors can take advantage of Madison’s Open Container District, allowing guests to purchase beverages from participating businesses and stroll through downtown while exploring independent boutiques, local art galleries, and community gathering spaces.

Stop by Town Park for a friendly game of cornhole, browse unique shops, and discover special bargains during the Summer Seasonal Sidewalk Sale hosted by participating retailers.